White Papers and Articles

Article  

Publisher
Creating Customer Loyalty with CRM (1.2 Meg)  Madison Technology Group
Eight Characteristics of CRM Winners Harvard Business Review
Why Satisfied Customers Defect Harvard Business Review (fee)
The CRM-Ready Data Warehouse DM Review
Who Owns the Customer Gilbert + Tobin Law

 

Web Links

Web Address

Site Description

www.gartner.com CRM Research
www.cio.com/research/crm CRM Research information from CIO 
www.crmguru.com CRM Reports, Reviews and Whitepapers
www.crmassist.com IT toolbox for CRM
www.crmsupersite.com Tech Republic's CRM Portal
www.crm-forum.com Independent online CRM resources
www.supportgate.com News, articles and newsletters
www.theacsi.org American Customer Satisfaction Index
www.benchmarkportal.com Benchmark your call center
www.callcentermagazine.com Call Center Periodical
www.call-center.net  ACD Learning Center
www.callcenterbiz.com Daily resources for Call Center & CRM
www.crmproject.com Montgomery Research CRM portal
www.crmdaily.com
CRM Industry News from Around the World